By Robert A. Burgelman, Webb McKinney, Visit Amazon's Philip E. Meza Page, search results, Learn about Author Central, Philip E. Meza,
Invoice Hewlett and Dave Packard invented the version of the Silicon Valley start-up and set in movement a technique of company turning into that made it attainable for HP to rework itself six occasions over the seventy seven years given that its founding within the face of sweeping technological adjustments that felled so much of its rivals through the years. this day, HP is within the throes of a 7th transformation to safe its persevered survival by way of splitting in self sustaining businesses: HP Inc. and Hewlett Packard company.
Based on broad fundamental learn performed over greater than 15 years, this booklet files the differential contribution of HP's successive CEOs in maintaining the company's indispensable strategy of turning into. It makes use of a entire strategic management framework to ascertain and clarify the function of the CEO: (1) defining and executing the major initiatives of strategic management, and (2) constructing 4 key components of the company's strategic management potential.
The research of the strategic management of HP's successive CEOs printed the ambiguity of company turning into, the existential scenario dealing with successive CEOs (that justifies the book's empathic approach), and the significance of the CEO's skill to harness the company's previous whereas additionally riding its destiny. construction on those novel insights, the publication exhibits how the frameworks used to conceptualize the projects of strategic management and the advance of strategic management power can function steps towards a dynamic idea of strategic management that animates an evolutionary framework of company turning into. This framework could be invaluable for extra conception improvement approximately strategic management and in addition deals sensible instruments for founders of latest businesses and CEOs and forums of administrators of present businesses who intend to create, run or oversee businesses outfitted for persisted relevance, sturdiness and greatness.